To Use or Not to Use
a channel manager
Hoteliers who work with more than one online reservation channel prefer to using a channel manager to overcome managing difficulties. Here are the reasons why hoteliers should use channel manager for their hotels:
A Single Software
You can enter the availabilities and prices for all online booking channels with a single click thanks to a channel manager.
Without channel manager hoteliers have to enter rooms availabilities and prices one by one for each online booking channel.
Manage many online sales channels in a very short amount with channel manager. With a channel manager you can open different types of rooms to sales on all online hotel booking channels because it creates no extra workload.
Without a channel manager updating each channel separetely means a heavier workload.
When the last available room is booked, the channel manager will automatically be closed out on all other channels.
Without a channel manager you immediately have to close out this room to bookings on all other channels.
Channel manager prevent the problem of possible overbookings and so dissatified guests.
You will be under pressure to close out the booked room on all your other channels. If you are out of the office at the time or have not been informed, the channel manager prevents the problem of possible overbookings.
When you only have a few rooms left, you could close these out to sales on online channels to prevent overbooking, which, in turn, may result in lost reservations. Channel managers automatically update availability. Even your last available room will be open to sales on all sales channels, increasing the number of online reservations.
A Single Software
Although you have to follow each reservation separately on the tourism website's extranet (Booking.com, Expedia, Agoda extranet), resulting in additional workload without a channel manager, you can follow all online reservations made through different online channels on the same screen, which groups together all information about the reservations thanks to a channel manager.